For founder-led companies
B2B Lead Generation Services That Build Qualified Pipeline
We build a verified prospect list, run cold email and LinkedIn outreach, and hand qualified replies to your team.
For businesses whose offers sell for $1,000 or more per sale.
In short
Caribbean Closers provides B2B lead generation services for founder-led companies that need a steady flow of qualified prospects. When new business depends on referrals, it stops whenever the referrals do. Our team builds a verified prospect list that matches your ideal customer profile, runs cold email and LinkedIn outreach, and hands qualified replies to your team. You keep running your own meetings. To see whether Lead Generation fits your offer, book a strategy call.
Fit check
Who our Lead Generation service is for
Our Lead Generation service is for founders and sales teams who can run their own meetings but need a steady flow of qualified prospects.
Our clients are founder-led B2B businesses with a proven offer, where the founder is still the main closer. The buyer is the founder, CEO or head of sales. We work with businesses whose offers sell for $1,000 or more per sale.
You're likely a good fit if:
- You have a proven offer
- Your team has time to follow up on replies
- You can tell us exactly who your ideal customer is
Sectors we target first include B2B SaaS, marketing agencies, coaches and consultants, financial services, directories and platforms, and commercial solar and home improvement.
Lead Generation is not a fit if:
- Your offer sells for under $1,000, or you are looking for a month-to-month arrangement
- You are a pre-revenue startup with no proven offer
- You want meetings in the first week of outbound
If your problem is leads going cold rather than too few leads, Sales Closers works the leads you already have.
When referrals slow down
The problem Lead Generation solves
Your pipeline depends on who happens to refer you this month.
Most founder-led businesses grow on referrals and repeat clients. That works until it doesn’t. A good quarter is followed by a quiet one, and there’s no way to turn up the flow when you need it.
The fix is reaching people who don’t know you yet, and that takes steady work: building a list of the right companies, finding the decision-makers, writing outreach that gets read, and following up for weeks. It’s the first thing to go when you’re busy delivering, so it rarely happens at all.
Your team can run good meetings. What’s missing is a steady supply of qualified prospects to run them with.
Outsourced lead generation puts the prospecting on our team and hands each qualified reply to yours.
Six steps to qualified replies
How our Lead Generation works
Our Lead Generation service runs in six steps, from a strategy call to qualified replies in your CRM. Outbound lead generation means finding prospects who match your ideal customer profile and contacting them directly, by email and LinkedIn, until they reply.
Strategy call and onboarding
It starts with a 30-minute Zoom call with a Caribbean Closers sales strategist about your offer, your current lead flow and which service fits. At onboarding, you share your ideal customer profile, offer details, case studies and existing sales assets, and give us calendar and CRM access. Onboarding usually takes about 14 days for small teams, and 30 to 45 days for larger teams or clients without their own CRM or systems.
List building
Our team builds a verified list of prospects who match your ideal customer profile. We only use verified, compliant contact data, and we do not buy or scrape contact lists.
Domain warm-up
New sending domains need a 2 to 3 week warm-up before outreach starts. Outreach begins once the warm-up is complete.
Outreach
Our team runs cold email and LinkedIn outreach in parallel, to the same prospects, so each prospect hears from you on two channels.
Handover
Qualified replies are logged in your CRM and handed to your team. Your team books and runs the meetings from there.
Reporting
You get a written report every week and a review call once a month, where we go over results and adjust targeting and messaging.
Lead Generation ends at the qualified reply. If you want qualified meetings booked onto your calendar as well, that is Appointment Setting.
Deliverables and pricing
What's included in our B2B lead generation services
Our B2B lead generation services cover everything from the list to the qualified reply.
Included
- Verified prospect list: prospects who match your ideal customer profile, from compliant data.
- Domain warm-up: 2 to 3 weeks for new sending domains.
- Cold email outreach: sequences run by our team.
- LinkedIn outreach: in parallel, to the same prospects.
- Qualified replies: logged in your CRM and handed to your team.
- CRM review: a check at onboarding that your CRM can support the work.
- Weekly written report: activity, replies and qualified leads generated.
- Monthly review call: results, targeting and messaging.
Not included
- Booking meetings
- Running sales calls
- Closing
- CRM implementation (billed separately)
- Ad spend
- Any guarantee of meetings, revenue or close rates
Setup from
$850
A one-time setup fee and a flat monthly agency fee apply. Minimum term: 3 months for outreach-only engagements.
Optional add-ons, each at extra cost
Sales Enablement
The ideal customer profile, sales assets and playbook you’re missing, plus a dedicated SDR for post-meeting follow-up, pipeline analysis and CRM hygiene. Priced as a retainer, scaled by volume.
Content
A short industry report, checklist or case study summary for the outreach. Priced per asset.
Ads
Retargeting and matched audiences on Meta and LinkedIn, aimed at the accounts we are already contacting. Priced as a monthly management fee plus a share of ad spend, which you pay directly to the ad platform.
Headquartered in Jamaica
Why Caribbean Closers for Lead Generation
Caribbean Closers is an outsourced sales team, headquartered in Jamaica, that finds, books and closes high-ticket B2B deals for founder-led companies.
Lead Generation is the finding part of that work: outbound prospecting services run by a sales team, not a list vendor. You can add booking and closing later without changing providers.
- Our sales reps are based across the Caribbean and Latin America.
- Our reps work during your business hours.
- Our reps sell in English.
- Our reps are trained, managed and quality-checked by Caribbean Closers.
- We work with businesses in the United States, Canada, the United Kingdom, Europe and the Caribbean.
When you want more than replies, Caribbean Closers can book the meetings through Appointment Setting or run the whole sales process through Full-Cycle Sales.
What you see each week
Lead Generation reporting and results
With Lead Generation, you see the work in your CRM and in a written report every week.
Weekly written report
Covers activity, replies and qualified leads generated, so you know what the outreach did that week.
CRM visibility
Every email, LinkedIn message and reply is logged in an approved CRM, so you can see activity and pipeline movement at each stage, from first touch to qualified reply.
Monthly review call
Once a month, we go over results with you and adjust targeting and messaging.
Results depend on your offer and your market. We don’t promise a set number of replies or meetings, but you always see what the outreach is doing.
Questions founders ask
Lead Generation FAQs
How much does lead generation cost?
Every Lead Generation engagement has a one-time setup fee starting at $850 and a flat monthly agency fee. We confirm the exact setup fee on your strategy call, based on your offer and team size. See our pricing page for the full model.
How is lead generation different from appointment setting?
Lead Generation ends at the qualified reply. Our team finds prospects, runs the outreach and hands qualified replies to your team, which books and runs the meetings. Appointment Setting goes one step further and puts qualified meetings on your calendar, booked either directly by prospects or by a dedicated Caribbean Closers SDR who qualifies every reply.
How soon will we see the first replies?
Onboarding usually takes about 14 days for small teams, and 30 to 45 days for larger teams or clients without their own CRM or systems. Separately, new sending domains need a 2 to 3 week warm-up before outreach starts, so the first replies usually come after week three.
Where does the prospect list come from?
Our team builds it for you, based on the ideal customer profile you share at onboarding. We only use verified, compliant contact data, and we do not buy or scrape contact lists. If you don’t have a defined ideal customer profile yet, our Sales Enablement add-on can build one with you, at extra cost.
Do I need a CRM for lead generation?
Yes. Qualified replies are logged in an approved CRM, so you can see activity and pipeline at any time. Approved CRMs currently include HubSpot, Close, HighLevel and Salesforce. If you already use one, we review it during onboarding. If you don’t, or yours isn’t suitable, we set you up on an approved CRM, and implementation is billed separately. The CRM account and your customer data stay yours.
How is this different from bringing on an in-house SDR?
An in-house SDR covers prospecting only. You pay their wages, benefits and tools, and you find, train and manage that one person yourself. With lead generation outsourcing, our team builds the list and runs the outreach, and you pay a one-time setup fee and a flat monthly agency fee, on one agreement and one invoice. You don’t find, pay or manage the reps yourself. We handle selection, training and management.
Your next step
Book a Lead Generation strategy call
The next step is a 30-minute strategy call on Zoom with a Caribbean Closers sales strategist. We cover your offer, your current lead flow and which service fits. There is no charge for the call and no obligation. If Lead Generation is right for you, our team takes over the prospecting and hands your team qualified replies from prospects who match your ideal customer profile. Book your Lead Generation strategy call.